If you use any social media platform, chances are you have already seen influencers talk about different products on a regular basis. You might think that they are simply talking about the products to share information with their audience; but trust me, there’s a lot more to it than that! …

In 2021, search engine optimisation or SEO is the name of the game. Anyone who has an online business has heard about it. Many marketers and company owners are frustrated by the lack of results from their SEO strategy. …

You have designed a fantastic digital marketing strategy or campaign, but how would you measure its effectiveness? This is where link tracking comes into the picture. Tracking links are one of the most popular strategies used in marketing to determine the effectiveness of your marketing campaigns and activities. …

Are you still struggling with your website ranking on the search engines? Ever wondered why despite applying all the SEO strategies your website isn’t ranking? …

Ever wondered what you would do if you update a plugin or a theme on your WordPress website and suddenly you get the white screen of death? If you’re smart you have backups of your website, however you’re now in a situation where you can’t update your plugin and theme…

So you have started a small business and are all set to touch the sky. You would want your business to flourish by leaps and bounds; however, deep in your mind, you know that it would require legitimate struggle. Sure, you have an exceptional product, but not necessarily a proper…

It’s a Saturday night, and you’re walking down the street for a fantastic weekend dinner. There are eight restaurants in a line where six have people eating, and two are completely empty. Where do you prefer to go? The ones that have people in it or the completely empty ones? …

When it comes to creating a strong SEO strategy for your website it is essential to increase your search rankings in popular search engines like Google and Bing. …

Over time, technology has become more advanced, leading to increased use of online platforms for business purposes. It doesn’t matter if you are a blogger using WordPress, a webshop owner or a website owner, Yoast SEO has always been a popular choice when it comes to ranking your website, as…